UPDATE: Little Rock will not make a bid for an Amazon headquarters, but will use the occasion of the announcement of that decision to announce a promotional campaign — Love Little Rock — intended to sell the attributes of the city to other, if smaller, potential developments.
Mayor Mark Stodola, who impetuously rushed into the Amazon process when Little Rock had no chance of being considered, happily sent around news that others were writing stories about Little Rock’s “rejection” of the expansion project, such as the Kansas City Star.
The gimmick included a rejection letter to Amazon in the Washington Post, a newspaper owned by Amazon’s Jeff Bezos, and the flying of an aerial banner over Amazon’s Seattle headquarters. The banner quoted the letter: “Hey Amazon, it’s not you, it’s us. LoveLittleRock.org.”
From earlier today:
As I mentioned yesterday, the city of Little Rock has called a news conference with the Little Rock Regional Chamber of Commerce at 10:30 a.m. today to discuss its interest in the competition for Amazon’s HQ2, a second headquarters loaded with jobs for the lucky city that lands it.
You might be interested in advance in reading Amazon’s outline of the process here.
I sought city information about its bid yesterday but my Freedom of Information requests
As you might expect, considering the economic development proprietary nature of things I do not have what you are requesting. Why don’t you come to the Tech Park press conference tomorrow and be positive about the city’s approach like so many of your colleagues and citizens will be? I know that is not your nature, but you should try it for a change.
OK. I’m thinking positive. Perhaps the assembled officials will announce that they recognize the city doesn’t meet the major criteria established by Amazon (population, airport, transit,
PS: If the city does apply, I hope they’ll release the full application
UPDATE: Note that a new city promotional campaign — Love Little Rock — starts at the same time and place as the city announcement about its Amazon bid, if there is one, which now seems unlikely. It seems more likely to be a time to say the review of the Amazon proposal, if a stretch for us now, illustrated how many good things the city has to offer and more vigorous promotion of those things will ensue.
The #LoveLittle Rock Twitter account is already stacking up with Tweets plugging the positive attributes of the city. Arts, scenery, room for development all mentioned.