Rogers native and country superduperstar Joe Nichols, who’s lately been tearing it up on the charts with “Gimme That Girl,” is headed to East End, Wednesday, July 7, to play a benefit concert to raise money to rebuild the East End Fire Department, which was destroyed in the May tornado.

The outdoor show will be held in a lot next to East End Baptist Church at 4701 East End Road. 7 p.m. Admission is free, though, donations obviously are encouraged.